Also commonly known as 'banner advertising' or ‘display advertising’, digital advertising can help create a digital presence for your business. Digital ads have come a long way in the last few years, making them more diverse and flexible than ever before.
Currently, display advertising has the second largest share of online ad spend, which is soon to overtake TV in advertising spend…the digital era is among us.
We have experience in creating display ads that work in a variety of different environments (including social media). We also create retargeting ads, which have shown to be very effective at converting customers. Studies show that customers who view retargeting ads are 70% more likely to convert.
Retargeting is the process of creating display ads that show up again and again, after your customer has visited your site. This means that when they go to a new site, they will see your display ads show up. This keeps your brand on their mind and reminds them to revisit your site again in the future.
We aim to create simple, but eye-catching digital ads that promote your business effectively. Generally speaking, display advertising doesn’t have a lot of space to work with, but we see this not as a restriction, but a creative challenge.